Marketing Trends
Innovative Video Game Marketing For Ubisoft's Assassin's Creed
Video game publisher Ubisoft has commissioned one of the company’s divisions, Hybride, to produce a series of short films set in the Assassin’s Creed video game universe.
Read MoreThe One Big Thing: Real-Time Conversational Context In Search – The Twitter Search Deals
The One Big Thing you need to know about this week is that Google and Bing have cut deals for access to real-time conversation data from Twitter (in the case of Google) and both Twitter and Facebook (in the case of Bing).
Read MoreMicrosoft Releases Windows 7
Microsoft’s Windows Vista is out of beta! After the troublesome release of Windows Vista, Microsoft is taking a chance on the newest form of its operating system, Windows 7.
Read MoreThe Wire – WCCO TV's Innovative Collaborative Journalism Project
The Wire is an online application that will harness WCCO TV viewers’ (and non-viewers) conversations around the news while encouraging collaborative journalism.
Read MoreSoft Robotics: iRobot's Shape-Shifting Technology
iRobot’s soft, shape-shifting robot blob can roll around and change shape, and it will be able to squeeze through tiny cracks in a wall when the project is finished.
Read MoreNHL Gets Online Video Marketing
While the NFL and Major League Baseball are busy locking down online content, the NHL is setting their video content free online.
Read MoreParanormal Activity Fans Will Low-Budget Digital Video Horror Film Into Theaters
Paranormal Activity was released in 2007. It took two years to get to a screen near you but thanks to an online marketing effort that demonstrated popular appeal during a limited release last weekend, Paramount will release the film nationwide on October 16.
Read MoreMedia Convergence Presentation
An official update to the original “Shift Happens” video. This completely new Fall 2009 version includes facts and stats focusing on the changing media landscape, including convergence and technology, and was developed in partnership with The Economist.
Read MoreWhat Is Google Wave?
Plenty of people have asked me what is Google Wave? This video is about the best explanation I’ve seen thus far to enlighten ordinary people who aren’t soaking in social media all day long.
Read MoreOracle CEO Larry Ellison Unscripted At The Churchill Club
Industry giants Larry Ellison, Oracle CEO, and Ed Zander, former CEO, Motorola, and former president of Sun Microsystems, take the stage in this rare, unscripted discussion.
Read More