Consumer Behavior
Demographics Of Mobile App Users Who Have Acted Due To Privacy Concerns [TABLE]
Among US mobile phone owners who used apps, 54% said they had decided not to install an app because they were worried about how it might use their personal info.
Read MoreMobile Health Care Apps [INFOGRAPHIC]
This infographic by AlliedHealthWorld illustrates how health care is changing due to the adoption of mobile health management tools.
Read MoreScanner Demographics, Q2 2012 [CHART]
QR code scanners are mostly young men.
Read MoreTop Local Search Categories, Q2 2012 [TABLE]
Restaurants led all categories in local online searches again in Q2 2012 on the YP Local Ad Network.
Read MoreQR Code Scans By Quarter, 2009-2012 [CHART]
June 2012 marked the highest scan month ever, according to ScanLife, with 5.3 million scans.
Read MoreBig CPG Spenders By Generational Cohort [CHART]
Younger Baby Boomers (Americans born between 1956 and 1964) outspend older boomers (born between 1946 and 1955) on consumer packaged goods (CPG).
Read MoreQR Code Scans Per Minute, 2011 vs 2012 [CHART]
In Q2 2011, ScanLife app users scanned QR codes at the rate of 24 scans per minute; by Q2 2012, that rate had increased to 120 scans per minute.
Read MoreCollege Market Spending, 2008-2012 [CHART]
Total college market spending will grow to $405 billion this year, up 5% from $385 billion last year.
Read MoreScan Dayparting [CHART]
60% of people scanned from home, according to an April 2012 comScore MobileLens survey.
Read MoreAmerican Consumer Spending On Online Deals, 2011-2016 [CHART]
US consumer spending on online deals (e.g. daily deals, instant deals and flash sales) will reach $3.6 billion this year, up from last year’s $1.8 billion.
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