Consumer Behavior Archives - Page 484 of 547

Demographics Of Mobile Phone Photographers [TABLE]

Taking pictures is the most popular cell phone activity and there are only modest differences between demographic groups.

Over time, the number of cell owners performing activities across the board has grown.

Fully 85% of American adults own a cell phone and now use the devices to do much more than make phone calls.

71% of those who experienced a quick and effective social customer service say they are likely to recommend a brand or company.

The average CTR for links shared on Twitter ranged between 1.49% and 1.76% during the weekdays, but jumped to about 2.5% during the weekend.

Interacting with their peers in professional communities was by far the most frequent use of social media amongst professionals.

The most common social channel for providing customer service was Facebook, which was also rated the most effective such channel by 42.5%.

41.2% of companies said they handled only up to 5% of customer service issues on social channels.

Local search registration is now used by less than one in four marketers.

35.9% of North American marketers planned to boost their local digital dollars in 2013; just 6.8% planned to decrease spending.