Consumer Behavior
Paid Alternative Television Venues, February vs. September, 2012 [CHART]
While Netflix remains the dominant provider of paid alternative TV services, Amazon Instant Video is gaining traction with consumers.
Read MorePhone Response Times, November 2012 [CHART]
Consumers aren’t yet conditioned to receive immediate responses via social media, but they do expect to reach representatives by phone extremely quickly.
Read MoreDemographics Of Users Of Mobile Banking Services [TABLE]
Online banking is especially prevalent among those ages 18-29, those with higher levels of education, and the African-Americans and Hispanics who own cell phones.
Read MoreiPhone vs iPad Usage By Dayparts, November 2012 [CHART]
Consumers use smartphones fairly steadily throughout the day, while tablet use rises sharply at night.
Read MoreDemographics Of Mobile App Users [TABLE]
Just over 40% of cell phone owners said they had downloaded an app to their phone in the April 2012 survey.
Read MoreOnline Video Ad Views, January – September 2012 [CHART]
Google Sites, driven chiefly by YouTube.com, was the top online video content property in September with 150.3 million unique viewers.
Read MoreDemographics Of Mobile Videographers [TABLE]
44% of cell phone owners said they had used their phones to record video.
Read MoreDemographics Of Mobile Email Users [TABLE]
Half of cell phone owners send or receive email on their device.
Read MoreDemographics Of Mobile Internet Users [TABLE]
More than half of cell phone owners (56%) access the internet through their phone.
Read MoreDemographics Of Text Messagers [TABLE]
Large numbers of cell owners across all demographic groups send and receive text messages, with the exception of mobile phone owners 65 and older.
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