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Consumer Behavior

Weekly eCommerce Holiday Sales, 2009-2012 [CHART]

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Consumers bought their consumer electronics gifts early on during the 2012 holiday period (defined as November 18 – December 22), as sales dropped off as the season continued.

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Time Spent On PCs vs Smart Phones By Content Type, July 2012 [CHART]

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eMarketer estimates that 1.7 billion people around the world will access the internet via a mobile device in 2013.

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Social Purpose Prompting Purchase Behavior, 2008-2012 [CHART]

A growing number of consumers considered social purpose, the leading purchase driver when quality and price were equal.

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Online Americans Who Have Bought A Product Because Proceeds Went To A Cause, October 2012 [CHART]

A majority of US internet users have been moved to purchase because of a cause.

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Frequency Of Mobile Video Sharing, November 2012 [CHART]

16% share mobile video content every day, and another 33% do so on a weekly basis.

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How People Share Video From Their Mobile Phones, November 2012 [CHART]

92% of mobile video viewers said that they share mobile video content with others.

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OldSpice.com Traffic vs. Old Spice YouTube Traffic, July 2011-August 2012 [CHART]

Compete looked at how well Old Spice performed on its YouTube channel compared to its brand site during some popular ad campaigns.

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Global Cable TV Revenue Share, 2012 & 2013 [CHART]

A proliferation of IPTV (internet protocol television) options, and strong growth in the subscriber base, means that cable’s share of the total worldwide pay TV market will actually decline slightly in 2013.

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Global Pay TV Subscribers, 2012 & 2013 [CHART]

An additional 47 million people worldwide signed up for a pay TV package in 2012, bringing the total number of global subscribers to 864 million.

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The Psychology Of Business Cards [INFOGRAPHIC]

This infographic by Online Business Cards from uPrinting highlights the top 5 elements of a well-designed business card.

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