Consumer Behavior
eShoppers' In-Store Experience Expectations, January 2013 [CHART]
Retail e-commerce has been growing at a rapid rate, although recent research from Ipsos indicates that most Americans still prefer to shop in-store.
Read MoreInformation Sought From Health-Related Sites By Gender, January 2012 [CHART]
Almost seven in 10 women using such sites sought information about symptoms and diagnoses, compared with almost six in 10 men.
Read MorePreferred Health-Related Websites, January 2012 [CHART]
General health websites were in high demand among those who visited a health-related site over the previous six months, viewed by 59% of them.
Read MoreMost Trusted Sources For Health Care Decisions, September 2012 [CHART]
More than one out of five internet users named the internet as their most trusted source of medical information.
Read MoreAmerican Mobile Buyers, 2011-2016 [CHART]
Retail trends and the latest research leads eMarketer to believe that 72 million people in the US will make a purchase through a mobile device in 2013.
Read MoreUS Mobile Shopping Penetration, 2011-2016 [CHART]
eMarketer forecasts the number of mobile shoppers in the US will increase by 24% in 2013 to 118 million consumers and represent 62% of digital shoppers.
Read MoreUS Retail mCommerce By Device, 2011-2016 [TABLE]
US consumers will spend $37.44 billion in 2013 on retail purchases made via smartphones and tablets, up from $23.72 billion last year.
Read MoreReasons People Bypass Social Logins, December 2012 [CHART]
Simply not wanting one’s every online move posted to social networks was named by four out of 10 respondents as the reason they avoided social logins.
Read MoreBenefits Of Social Logins, December 2012 [CHART]
47% of US internet users have never logged in to a website or mobile app using social sign-in.
Read MoreMobile Banking Security Concerns, February 2012 [CHART]
Despite the obvious appeal of mobile services to an increasingly mobile-first population, there remain significant concerns.
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