Consumer Behavior
North & Latin American Navigation Service Subscribers, 2016 [TABLE]
By 2016, navigation systems will support 18.7 million subscribers in North America, while smart phone navigation will boast more than 400 million.
Read MoreGlobal Connected-Car System Shipments, 2012 & 2016 [CHART]
More than 105.6 million people drove to work solo in 2011, according to US Census data. This figure represented 76.4% of all employed people in the US over the age of 16.
Read MoreB2B Marketing Channels By Lead Quality, November 2012 [TABLE]
Two in five said their own email campaigns produced predominantly high-quality leads; 36% said the same of leads that came in through SEO.
Read MoreSearch Traffic Prompted By 2013 State Of The Union Address [CHART]
Google Politics charted search traffic related to the 2013 State Of The Union address to demonstrate how people searched during President Barack Obama’s speech.
Read MoreB2B Marketing Channels By Lead Volume, November 2012 [TABLE]
When it comes to marketing tactics best suited to turning up high volumes of leads, marketers most frequently cited the work of third-party lead generators at 34%.
Read MoreeCommerce Traffic Share By Source, Q4 2011 – Q4 2012 [CHART]
Search engines still dwarf email and social media as an e-commerce traffic driver.
Read MoreVideo Ad Completion Rates by Video Length, Q1 2011 – Q4 2012 [CHART]
Despite packing in an average of 2.5 more ads per video in Q4 than in Q3 (9.4 vs. 6.9), the completion rate for ads in long-form content (20+ minutes) held steady at 93% in Q4.
Read MoreProduct Packaging Satisfaction, February 2013 [CHART]
When it comes to overall product satisfaction, packaging matters to almost as many consumers as the brand itself.
Read MoreHoliday Mobile Retail Experience Ratings by Select Brands, February 2013 [CHART]
Amazon led all retailers tracked in customer satisfaction with mobile retail experiences during the holiday period.
Read MoreEyetracking: How People Scan Resumes [HEATMAP]
Recruiters focus on name, current title and company, current position start and end dates, previous title & company, position start & end dates.
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