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Consumer Behavior

Time Spent On Mobile vs. PC By Website Type, April 2013 [CHART]

Screenshot: Twitter Moments - Tweet Added

This graphic from comScore illustrates time spent on the Internet using a PC vs. mobile.

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Effectiveness Of Social Channels Recruiters Use For Placing Candidates, 2011 & 2012 [CHART]

Screenshot: Twitter Moments - Tweet Search

Last year, 93% of recruiters placed a candidate using LinkedIn.

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Small Business Owners' Attitudes Toward Marketing Targeted At Them, March 2012 [CHART]

Screenshot: Twitter Moments - Edited Title Description

Small business owners would likely be more inclined to open their wallets if the marketing aimed at them struck a chord—but it often does not.

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Video Viewership Trends, Q3 2010 – Q3 2012 [TABLE]

In Q3, 2012, there were 5.3 million broadcast-only and broadband homes, up from around 5.1 million in Q3 2011 and 4.2 million in Q3 2010.

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Holiday Multi-Screen Shopping, 2012 [TABLE]

63% of shoppers used multiple devices to help with their holiday purchases last year.

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American Online Video Viewers, 2010-2016 [TABLE]

US digital video viewers will make up 56% of the population in 2013 and nearly 73% of internet users. By 2016, there will be 201 million digital video viewers, making up 61% of the population and 77% of all internet users.

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Video Buffering Problems By Device, 2012 [CHART]

Almost 55% of online video views on iOS devices had a problem with buffering, compared to 50% of video views on Xbox, 49% on Android, and only 36% on PCs using Flash.

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Online Video Viewers Who Abandon Videos Before They Start By Format, 2012 [CHART]

18% of online video viewers worldwide had abandoned live videos before they began, compared to only 6% for short-form video-on-demand.

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Oscars 2013 Social TV Chatter On Facebook [INFOGRAPHIC]

This infographic by Facebook illustrates some of the Social Television chatter that occurred during the Oscars broadcast.

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Types Of Local Market Data Collected By Marketers, February 2013 [CHART]

Senior marketers say they have a formalized process for measuring the success of their local marketing campaigns, while another 37% use one only when the situation calls for it.

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