Consumer Behavior Archives - Page 404 of 547

Teen Spending Behavior, April 2013 [TABLE]

More than 3 in 4 teens shop online.

Mobile Share Of Search Traffic, Q1 2013 [CHART]

Tablets and smart phones combined accounted for roughly 24% of organic search visits in Q1.

Broadcast TV Content Completion Rates Online By Device, 2012 [CHART]

Compared to the average, completion rates for TV-related content (such as full episodes of TV shows) are 12.5% higher on PCs (45% vs. 40%), 31.4% higher on tablets (46% vs. 35%), and 33.3% higher on mobile phones (36% vs. 27%).

Popular Features Of Local Business Search Sites By Device, December 2012 [TABLE]

Around 77% of those who conducted a local search on either a mobile phone or tablet went on to make a purchase either in-store, online or over the phone.

Top Mobile Apps Used For Local Business Search, December 2012 [TABLE]

Google Maps was the No. 1 app used for local searches on phones and tablets, at 35% and 25%, respectively.

Devices Used By Stage Of Local Business Searches, December 2012 [CHART]

Where mobile phones and tablets really showed their specific utility was in the share of local searches that ended on the devices—18% for each, compared with 4% of PC searches.

Mobile Americans Who Use Search/Navigation Sites or Apps, April-December 2012 [CHART]

In only eight months, the number of overall US searches on mobile phones and tablets rose 21%.

Teens' Favorite Social Networks, April 2013 [TABLE]

30% of teens name Twitter as their most important social network, close behind the 33% who tab Facebook.

Top Local Markets For Digital Media Use, 2012 [TABLE]

Use of the internet for social networking was highest in Austin and Seattle (62% of each market’s population in the 30 days prior to the survey), while New Orleans topped the charts for newspaper website access (40%).

Pricing Movitivation & Showrooming, April 2013 [CHART]

Two-thirds of mobile device owners say they check their device while shopping in a store to see if there is a cheaper price elsewhere.