Consumer Behavior
Reddit Use By Age & Gender, July 2013 [CHART]
6% of online adults use reddit.
Read MoreMobile Shoppers By Age & Gender, Q1 2012 vs Q1 2013 [CHART]
Over the past year, women have accounted for a growing share of mobile shoppers, from 44% in Q1 2012 to 50% in Q1 2013.
Read MoreTop eTailers' Social Customer Service Performance, July 2013 [TABLE]
81% of the US’ top 100 online retailers are responding to customers on Twitter, and 80% are similarly responding on Facebook.
Read MoreSocial Login Preferences, Q2 2013 [CHART]
Facebook put an end to a slide that had lasted a couple of consecutive quarters and seen its share of logins drop from 54% to 46%.
Read MorePost Mobile Research Actions Taken By US Boomers & Silent Generation, March 2013 [CHART]
Forty-nine percent of Boomer and senior tablet user respondents made a purchase after conducting a search.
Read MoreWeekly Media Consumption Of US Boomers & Silent Generation, March 2013 [CHART]
Boomers spent more time on the web than with any other media channel, including TV.
Read MoreUS Smart Phone Ownership & QR Code Scanning, June 2011-May 2013 [CHART]
Spending on mobile recognition, of which QR codes are a primary component, ought to almost double this year to reach $164 million, before continuing to grow strongly, reaching $364 million in spending by 2015.
Read MoreSocial Media-Inspired Mobile Purchases, July 2013 [CHART]
Social media-inspired purchases often occur on mobile devices.
Read MoreMothers' Time Spent With Mobile Apps, May 2013 [CHART]
Gaming is the most time-consuming mobile app category among mothers.
Read MoreShopping Research By Region, July 2013 [CHART]
North Americans appear to be more immune to professional recommendations than other shoppers around the world.
Read More