Consumer Behavior Archives - Page 346 of 547

Planned Consumer Holiday Spending Changes, 2012 & 2013 [CHART]

Prosper Insights & Analytics found that as of July 2013, most US consumers planned to spend the same as last year during the holidays, with only 8.9% intending to spend more, down slightly from 2012.

Smart Phone Users' Attitudes Toward Ad Tracking, September 2013 [CHART]

About 7 in 10 smart phone users are aware that advertisers track their mobile activities in order to deliver targeted ads based on their behavior.

Variety Of Channels Watched By TV Viewers, September 2013 [CHART]

Almost 9 in 10 TV viewers say they watch the same channels over and over again.

Average Number Of Actions Taken After Mobile Searches By Category, Q4 2012 [CHART]

US smartphone users averaged 2.20 actions after conducting a mobile travel search.

Mobile Use Among Leisure Travelers, 2011 & 2013 [CHART]

Among US leisure travelers with a household income of at least $50,000 who took a trip at least 75 miles from home in 2012, 62% used smartphones this year, and 43% used tablets.

Most Desirable Future TV/Video Services & Options, September 2013 [CHART]

A leading 10.7% share of TV viewers from around the world said they want their future TV experience to be free of ads.

Facebook Brand Post Performance Using Hashtags vs No Hashtags, July 2013 [CHART]

Median viral reach per fan was actually lower for posts containing hashtags (0.8%) than for those without (1.3%).

Frequency With Which Americans Consume Streaming Video, July 2013 [TABLE]

35% of US Web users often or sometimes streamed video through a subscription service, such as Netflix.

Types Of Content American TV Viewers Watch During Primetime, May 2013 [CHART]

Live TV remained the most common type of content that TV viewers watched during primetime, with 67% doing so.

Video Streaming Frequency Of TV Viewers By Age, May 2013 [CHART]

More than half of 18- to 34-year-old respondents watched digital video or streamed digital content at least once a week.