Consumer Behavior
How Mothers Will Use Mobile While Holiday Shopping In-Store, October 2013 [CHART]
25% of mothers polled expected to use mobile devices at least half of the time they were shopping at a physical store location during the holiday season.
Read MorePercent Of Online Shopping North American Mothers Will Do On Black Friday & Cyber Monday, October 2013 [CHART]
Just over one-third of the mothers polled planned to do at least half of their seasonal buying on the Web on either Black Friday or Cyber Monday.
Read MoreMost Engaging Brand Post Types, November 2013 [CHART]
Discounts are the top reason Americans join online brand communities, and they’re also the leading reason why Americans use brands’ mobile applications.
Read MoreDesktop vs. Mobile Email-Driven Purchases, Q3 2013 [CHART]
Mobile devices accounted for 15% of revenues generated through email across 12 tracked industries in Q3.
Read MoreAmericans Willing To Pay More For Green Products By Age, November 2013 [CHART]
About half of Americans agree that they care about the efforts brands are making to help the environment.
Read MoreUnique American Visitors To Sports Sites, September 2011-September 2013 [TABLE]
comScore’s ranking of top sports sites by monthly unique visitors over a two-year period showed Yahoo! Sports in the lead, with 52.75 million unique visitors in September 2013.
Read MoreTime Spent On Sports Sites By Device Type, June 2010 & June 2013 [CHART]
US sports leagues and broadcasters are streaming increasing amounts of content on their broadband and mobile channels.
Read MoreShare Of Mobile Purchases Generated From Marketing Emails By Device, Q3 2013 [CHART]
Most of the orders placed on mobile devices happened on tablets—and more than 99% of tablet purchases occurred on the iPad.
Read MoreMajor Retailer's Black Friday Search Surges Entirely Predictable [CHART]
This chart shows search volume from 2004 to present for Target, Walmart, Kmart and Kohls Black Friday search traffic.
Read MoreAmericans' Daily Discretionary Spending By Marital Status, January-September 2013 [CHART]
Married Americans say they spend more money on a daily basis than Americans in any other marital status category.
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