Consumer Behavior
EU-5 Consumers Who Are Comfortable Buying Online, October 2013 [CHART]
The UK had by far the highest confidence levels, with 70% saying they felt secure when making online payments and fewer than 10% saying they disagreed.
Read MoreCustomers' Leading Priorities, August 2013 & February 2014 [CHART]
Superior product quality was the top priority among US marketers.
Read MoreBenefits Of Real-Time Marketing According To Companies & Agencies, March 2014 [CHART]
About 9 in 10 global client- and supply-side marketers from around the world (but primarily based in the UK) agree that real-time marketing is essential as behavior, device, place and time come together.
Read MoreTop Ways Companies Fail Aging Consumers, March 2014 [CHART]
51% said it is difficult to find advertising that reflects older consumers.
Read MoreOnline Video Ad View Growth By Content Genre, Q4 2013 [CHART]
Online video continues to grow quickly, with video views up 31% year-over-year in Q4 and video ad views up a similar 30%.
Read MoreTop 5 Reasons For Using Responsive Web Design [INFOGRAPHIC]
This infographic from Genetech illustrates five reasons you should adopt responsive web design.
Read MoreMobile Gamers' In-Game Purchase Behavior [INFOGRAPHIC]
About 50 percent of revenue comes from the top 10 percent of the players who do make purchases.
Read MoreGerman Tablet Users By Age, 2014 [CHART]
Tablet penetration was highest (34%) among adults 30 to 49—a demographic segment likely to be employed and enjoying some disposable income.
Read MoreGerman Tablet Users, 2012 & 2014 [CHART]
In Germany, 18 million people are now tablet users—26% of all consumers ages 14 and older.
Read MoreAmerican Females' Brand Interaction Via Social Television, February 2014 [CHART]
Facebook and Twitter were the social networks female internet users were most likely to use during the Academy Awards, cited by 82.15% and 61.23% of respondents, respectively.
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