Consumer Behavior
Facebook Metrics In The Middle East & Africa By Age, January 2014 [TABLE]
Facebook users in the Middle East and North Africa—Egypt, Iraq, Jordan, Kuwait, Lebanon, Morocco, Oman, Qatar, Saudi Arabia, Syria and the UAE—skewed young.
Read MoreFacebook Users In Select EMEA Countries, November 2013 [CHART]
The number of social network users in the Middle East and Africa will rise 22.6% this year to hit 216.0 million, representing 63.6% of internet users and just 15.6% of the region’s population.
Read MoreAd Pros Who Have Used Twitter Ads For Social TV, December 2013 [CHART]
22% of US advertising professionals said they’d bought Twitter ads in conjunction with a TV ad campaign.
Read MoreMillionaires' Differences By Generation, March 2014 [TABLE]
Baby Boomers (aged 49-67) are overrepresented among millionaires, comprising almost half of these adults, versus roughly one-third of the general population.
Read MoreInc. 500's Social Media Use, 2012 vs 2013 [CHART]
Virtually all – 95% – of the 2013 Inc. 500 companies are using at least one major social media tool.
Read MoreAmerica’s 10 Most Powerful Brands of 2014 [TABLE]
Coca-Cola has topped the rankings since their inception in 2008, while Amazon is this year’s fastest riser, up 25 spots to 91.
Read MoreMedia Gender Gap [INFOGRAPHIC]
Male journalists make up 63% of bylines in print, Internet and wire news media, according to a recent report from the Women’s Media Center.
Read MoreUS Mobile Banking Demographics, March 2014 [CHART]
33% of mobile phone owners had used mobile banking during the 30 days prior to the survey, up from 28% a year earlier.
Read MoreMobile Ad-Friendly Shoppers & Social Media, March 2014 [TABLE]
About half of smartphone and tablet owners are willing to receive ads on their devices in exchange for services.
Read MoreUS News Media Revenue Sources In 2013 [CHART]
The US news industry generates somewhere between $63 and $65 billion in annual revenues compared to Google’s $58 billion revenues.
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