Consumer Behavior Archives - Page 240 of 547

Types Of Negative Social Posts About Companies, February 2014 [CHART]

High levels of positive posts come even when nearly half of US marketing professionals are still missing a strategy for dealing with negative buzz.

Positive & Negative Brand Interactions On Social Media, Q1 2014 [CHART]

55% of interactions with brands that took place on Twitter were positive in nature, with an additional 25% neutral.

Trends In LinkedIn Use, May 2014 [TABLE]

36.2% rated LinkedIn as being Extremely Important to their efforts to grow their networks, develop their businesses, or help them find their employment.

Challenges Faced By Marketers At Mid-Sized Companies, May 2014 [CHART]

Marketers at mid-sized companies (50-5,000 employee) find it challenging to manage the growing number of technical vendors used by marketing.

US Connected Device Penetration, 2013 vs 2014 [CHART]

Some 45% of households own a tablet as of late January, up 6% points from the comparable period last year, and 16% plan to purchase one this year.

Consumer Reactions To The Heartbleed Security Bug, April 2014 [CHART]

Just 39% of US internet users regularly change their computer passwords.

Consumer Attitudes Toward Companies' Handling Of Personal Data, December 2013 [CHART]

Firms that are able to ease worries may see positive results in their sales: 78% of internet users said they only purchased from companies they trusted.

Change In Concern About Personal Data Privacy, March 2014 [CHART]

60% of US internet users were more concerned about how companies protected personal data than they had been 12 months ago.

Email's Marketing Engagement [INFOGRAPHIC]

This infographic by Sikich illustrates the effectiveness of email marketing and offers 10 tips to help you break through the clutter.

Attitudes Toward Watching The World Cup Online, February 2014 [CHART]

Nearly half of adult US internet users said that being able to watch the soccer games on multiple devices was important to them.