Consumer Behavior
Barcode Scanning By Age, Q1 2012 – Q1 2014 [CHART]
The age distribution of mobile barcode scanners continues to trend away from younger groups: 59% of scanners were younger than 35 in Q1 2012, whereas in Q1 2014 just 37% were.
Read MoreSecond Largest Religious Tradition In Each State [INFOMAP]
This infomap by the Washington Post illustrates the second largest religious tradition for each state in the union.
Read More18-34 Years-Olds Living With Parents, 1983-2013 [CHART]
In his latest monthly chart book, Deutsche Bank’s Torsten Slok tracks the rise of 18- to 34-years-olds currently living with their parents.
Read MoreLinkedIn Profile Eyetracking Scan Order [HEATMAP]
LinkedIn Profile Eyetracking Scan Order Heatmap: Recruiters’ eyes while reviewing LinkedIn profiles fixated on strong visual elements, spending 19% of their time looking at profile pictures.
Read MoreResume Eyetracking Scan [HEATMAP]
Resume Eyetracking Scan Heatmap: Recruiters spend only 6 seconds reviewing an individual resume.
Read MoreConversion Rates With Forms Using A "Submit" Button [CHART]
Submit buttons actually labeled “submit” tended to have lower conversion rates than those that used other wording.
Read MoreUS vs UK Video Ad View Share By Device, Q1 2014 [CHART]
Tablets accounted for 17% of total digital video ad views (of ads served through the company’s network) in the UK in Q1 2014.
Read MoreFast-Growing Consumer Spending Categories, 2013-2018 [CHART]
Personal consumption expenditures on consumer goods surpassed $10 trillion in the US last year for the first time.
Read MoreFastest-Growing Social Apps, Q3 2013 – Q1 2014 [CHART]
Snapchat ranks as the fastest-growing social application by a fair margin, with its number of users up 67% between Q3 2013 and Q1 2014 (+95% among 16-19-year-olds).
Read MoreAttitudes Toward TV Everywhere, May 2014 [TABLE]
Almost two-thirds of respondents report watching more TV overall since they began using TVE applications.
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