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Consumer Behavior

Americans' Trust In Major Institutions, November 2014 [CHART]

Some 51% of American adults say they have less trust in major corporations than they did a few years ago, while just 8% have more trust.

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Top Mobile Best Practices Marketers Plan To Adopt, November 2014 [CHART]

Marketers are more likely to run mobile marketing campaigns absent a strategy (21%) than to have a fully integrated mobile strategy (17%).

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Share Of Clicks By Search Ad Position & Device, September 2014 [CHART]

The top position garners 39% share of clicks on smartphones, compared to 36% on tablets and 30% on desktops.

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Network Radio's Reach By Age & Gender, September 2014 [CHART]

Network radio reaches more than 180 million Americans aged 12 and older each week.

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Millennials' Top Social Sharing Channels, April-July 2014 [CHART]

Facebook leads among Millennials (18-34) and the general population, representing 55% of content shared to social channels by the former and 70% by the latter.

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Affluents' Mobile Phone Activity By Age Group, November 2013 [CHART]

The big surprise in affluents’ media usage is the way older and younger age groups access media.

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Affluents' Weekly Time Spent Online, July 2014 [CHART]

Affluents are using digital devices to go online for long periods each week.

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Global Management Execs' Plans For Improving Partnerships, Q2 2014 [CHART]

Execs voiced several plans for improving their networking, partnership and sourcing of growth opportunities in order to see more success.

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Executives' Challenges When Managing Strategic Partners, Q2 2014 [CHART]

56% of senior marketing executives worldwide called out strategic partnerships as extremely important to their businesses.

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Global Wearable Device Shipments, 2014 & 2018 [CHART]

Wearable device shipments are expected to grow by triple-digit percentages this year.

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