Consumer Behavior
Share of Time Spent Watching Original TV Shows By Device, October 2014 [CHART]
Millennials (18-34) report spending two-thirds of their time watching original TV series on traditional TV.
Read MoreImportant Features For Meeting Apps, October 2014 [CHART]
The most important features of a meeting apps are access to meeting or events schedules and access to meeting or session descriptions.
Read MoreCustomer Satisfaction With Financial Services Sector, 2013 vs 2014 [CHART]
Customers continue to be report significantly higher satisfaction rates with credit unions than with banks.
Read MoreShare Of Affluence By Generation, December 2014 [CHART]
Baby Boomers represent almost three times the share of the adult Mass Affluent population.
Read MoreHoliday Desktop eCommerce Spending, December 2014 [CHART]
eCommerce sales were up by 8.5% year-over-year, per IBM Digital Analytics, although average order values were down by 3.5%.
Read MoreContent Sharing Activities By Category, Q3 2014 [CHART]
Business and Finance content sees above-average sharing on desktops (+24%).
Read MoreFemales' Attitudes Toward Pro-Woman Ads, October 2014 [TABLE]
A slight majority of women have bought a product because they liked how the brand and its advertising portray women.
Read MoreHow People Respond To Shopping Problems In Mobile Apps, October 2014 [CHART]
Asked what they do when they struggle using a mobile app for shopping, 51% close the app and abandon their shopping cart.
Read MoreMillennial Voters Reliance On Mobile For News, October 2014 [CHART]
Some 53% of Millennials (18-34) agree that their primary source of news and information is their smartphone or tablet.
Read MoreUS eBanking Use & Penetration, 2013-2018 [TABLE]
This year, 129.0 million adults in the country will access their bank, credit union, credit card or brokerage account via any device at least monthly.
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