Consumer Behavior
SMBs' Satisfaction With Volume Of New Clients Gained Online, November 2014 [CHART]
Just 30.8% of small-business owners (SBOs) in North America were satisfied with the volume of new clients they got online.
Read MoreUS Pinterest User Metrics By Gender, 2013-2019 [TABLE]
More than one-quarter of US social network users and 18.1% of internet users will use Pinterest on a monthly basis this year.
Read MoreUS Pinterest Users & Penetration, 2013-2019 [TABLE]
Pinterest’s US users will reach 47.1 million in 2015, up 11.4% year over year.
Read MoreAge At Which Parents Will Buy Their Kids A Mobile Phone, December 2014 [CHART]
Turning 12 or 13 years old used to mean entering the Awkward Years. Now, it means entering the mobile world.
Read MoreHow B2B Marketers Ensure Messaging Consistency, December 2014 [CHART]
B2B marketers were most likely to depend on templates and tools to reinforce training to maintain message consistency.
Read MorePreferred Platforms For Mobile App Development, November 2014 [CHART]
While Android remained the most-used platform, iOS was expected to see a big jump in app development.
Read MoreAverage Monthly Mobile App Opens, 2012-2014 [TABLE]
Nearly 93% of US smartphone users and over 90% of tablet users will install at least one mobile app on such devices this year.
Read MoreTop Brands For Customer Loyalty, February 2015 [TABLE]
Consumers’ emotional expectations from brands continue to grow but brands are failing to keep pace.
Read MoreCustomer Satisfaction With the Retail, 2013 vs 2014 [CHART]
Customer satisfaction with almost all forms of traditional retail dropped, while satisfaction with online retailers improved.
Read MoreTop 12 Power Brands, February 2015 [CHART]
Lego tops the list of the world’s most powerful brands.
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