Consumer Behavior
Financial Services Customer Experience Channel Priorities, April 2015 [CHART]
Public desktop websites are a greater priority than smartphone apps or public mobile sites when it comes to providing a consistent customer experience.
Read MoreSocial Login Trends, 2012-2015 [CHART]
Facebook, which in Q4 2014 looked in danger of surrendering its lead in social logins to Google, has widened the gap again in Q1.
Read MoreConsumer Attitudes Towards Direct Marketing, April 2015 [CHART]
US adults are more likely to have a positive than negative reaction to seeing a catalog in the mail.
Read MoreHow Millennials Use Facebook For News, February 2015 [CHART]
Seven in 10 Millennials said they regularly read or watched news stories and headlines posted by other people on Facebook.
Read MoreFrequency With Which Millennials Check Social For News [TABLE]
57% of US millennials checked Facebook at least once a day to get news and information.
Read MoreWhy Journalists Use Twitter & Facebook, January 2015 [CHART]
Individual reporters are making themselves known on Twitter and Facebook.
Read MoreTop Mobile Content Consumed By Physicians
Specialty-specific or clinical content was the leading type viewed via mobile by US physicians.
Read MoreMobile Physicians, 2012-2015 [CHART]
Among US physicians polled, 84% reported using smartphones for professional purposes.
Read MoreMobile vs Desktop US Local Search Volume, 2014-2019 [CHART]
BIA/Kelsey reported that there would be 81.8 billion US local search queries conducted via mobile in 2015, up 23.0% over 2014.
Read MoreThe Cost Of Social Customer Service [INFOGRAPHIC]
This infographic illustrates the costs of neglecting social customer service.
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