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Video Marketing

US Online Ad Spending Growth By Channel, 2012-2018 [TABLE]

US mobile search ad spending grew 120.8% in 2013, contributing to an overall gain of 122.0% for all mobile ads.

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Variety Of TV Channels Viewers Typically Watch, March 2014 [CHART]

Almost 9 in 10 American and Canadian adults said they feel they watch the same channels over and over again.

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Spaniards' Top 10 Online Activities, December 2013 [CHART]

Over 62% said they watched TV less because of the time they spent online.

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Benefits Of Online Video Ad Convergence With TV, September 2013 [TABLE]

56% of TV ad buyers liked the idea of digital video ad convergence because it would give them a missing piece.

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Top Content B2B Buyers Want From Vendor Websites To Establish Credibility, March 2014 [VIDEO]

What types of information are considered Must-Haves on B2B vendor websites, and which are perceived to best establish credibility?

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Most Popular Social Networks Among Younger Millennials, March 2014 [CHART]

Some 46% of Americans aged 12-24 claim to have ever used Snapchat, making it a more popular choice for this demographic than Twitter (36%).

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SMBs’ Top Sources Of Information About Tech Solutions, March 2014 [CHART]

SMBs pointed first to vendor and/or service provider websites (43%) followed by professional advisors and/or consultants (42%).

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US Video Ad Spending, 2012-2018 [CHART]

Digital video ad spending also grew quickly last year, up 44.5% to $4.18 billion.

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B2B Marketing & Sales Landscape [INFOGRAPHIC]

This infographic illustrates the B2B marketing and sales landscape so you can identify the right strategies and tactics for your organization.

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Video Viewers By Age, December 2013 [CHART]

The adult (18+) TV audience is more than twice as likely to be aged 55 and older (45% share) than it is to be aged 18-34 (21% share).

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