Video Marketing
Channels Used By Nonprofit Social Media Managers, Spring 2014 [CHART]
98% of charities and nonprofits are using at least one form of social media.
Read MoreHow Brands Connect With Interests-Driven Consumers, June 2014 [CHART]
Consumers are increasingly going online to seek information on their passions and interests, and these consumers are far more likely to choose brands that engage them on their interests than they are to select those that only urge them to buy their advertised product.
Read MoreHow Americans Watch TV By Generation, June 2014 [CHART]
Roughly 3 in 4 American adults regularly watch TV shows live via cable or satellite TV, while streaming (43%) and recorded TV (37%) are also popular choices.
Read MoreSecret To Killer Blog Posts [INFOGRAPHIC]
According to this infographic by WhoIsHostingThis, the secret to killer blog posts are references.
Read MoreShare Of Video Plays By Duration & Device, Q1 2014 [CHART]
Almost 90% of video plays on smartphones were less than 10 minutes in length, and roughly 80% of video plays on tablets were also short-form video.
Read MoreSmart Phone Owners Who Would Pay For World Cup Video [CHART]
More smartphone-toting World Cup followers in the UK were willing to pay for World Cup video content than in any other country polled.
Read MoreShare Of Programmatically Sold Advertising In Netherlands, February 2014 [CHART]
Publishers in the Netherlands expected to sell 86% of both mobile and tablet ads programmatically in five years.
Read MoreTypes Of Programmatic Advertising In The Netherlands, February 2014 [CHART]
89% of Netherlands publishers said they were selling between 51% and 100% of their inventory programmatically.
Read MoreAverage Time Spent Per Day By Device, 2010-2014 [TABLE]
In a marketing world driven ever more by data, content marketing remains very much an art form, especially in the business-to-consumer arena.
Read MoreSocial Channels Used To Follow Sports In Select Countries, February 2014 [TABLE]
Among US internet users who used social networks to follow sports, Facebook was the top platform used, cited by 70% of respondents—30 percentage points ahead of No. 2 YouTube.
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