Video Marketing
Most Innovative Tech Brands, August 2014 [CHART]
Apple (98%) barely tops Samsung (97%) as consumers’ most innovative tech brand based on Brand Keys’ survey.
Read MoreMarketing Channel Ownership Claims Of CMOs & CIOs, August 2014 [CHART]
When it comes to mobile applications, a significant majority of both CMOs (74%) and CIOs (86%) believe that they are in control.
Read MoreTop 10 Online Video Properties, June 2014 [CHART]
Roughly 186.9 million Americans watched online content videos in June.
Read MoreTop Influences Over Youths' Clothing Style & Brand Decisions, July 2014 [CHART]
Clothing is one of teens’ top spending categories.
Read MoreSocial Media Channels Used By Millionaire Investors, July 2014 [CHART]
Roughly three-quarters of Millionaire investors (with $1-5 million in net worth, not including primary residence) report using social media platforms, with Facebook (57%) the most commonly-used.
Read MoreHow Bingers Watch TV, July 2014 [CHART]
Some 44% of US households surveyed during Q1 2014 said they binge-view TV shows.
Read MoreMost Effective Online Channels For Customer Retention, Q2 2014 [CHART]
86% of US digital marketers used email marketing regularly—the highest response rate out of all programs listed.
Read MoreMobile Video App Use By Age Group, July 2014 [CHART]
Not surprisingly, late Millennials (18-24) are the most likely to be using a mobile video application at least once a month.
Read MoreCustomer Satisfaction With Social Networking Sites, 2013 vs 2014 [CHART]
Customer satisfaction with social media websites improved by 3 points year-over-year to an average score of 71 on the ACSI’s 100-point scale.
Read MorePrimary B2B Content Marketers Practices, July 2014 [CHART]
Only 1 in 7 B2B marketing leaders believe that their content marketing efforts have very effectively delivered business value during the past 12 months.
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