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Video Marketing

Microsoft CEO Patronizes Women & Online Terrorist Hunters [PODCAST]

Episode 67: David & BL discuss Microsoft CEO Satya Nadella’s outrageous suggestion that women rely on karma for raises; DIY invisibility; freelance terrorist hunters.

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US LGBT Media Consumption By Age, September 2014 [TABLE]

LGBT websites and blogs are popular among respondents aged 18-34, with almost three-quarters having visited one during the 7 days prior to the survey.

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TV vs Video Streaming Service Satisfaction, September 2014 [CHART]

US users of aggregated video streaming on-demand and regular TV provider services are much more likely to recommend their video streaming provider than their TV provider,

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2015 B2B Content Marketing Trends [INFOGRAPHIC]

This infographic by uberflip illustrates some content marketing trends B2B marketers can expect in 2015.

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US Online Display Ad Spending Share By Format, 2013-2018 [CHART]

Video’s share of digital display ads in the US will gain significant ground throughout our forecast period, increasing from 21.6% of all digital display advertising last year to 30.1% by 2018.

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US Video Ad Spending, 2013-2018 [CHART]

US digital video ad spending continues to increase significantly, up 56.0% this year to reach $5.96 billion.

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YouTube Net Ad Revenues, 2013-2016 [CHART]

YouTube’s net US video ad revenues will total $1.13 billion in 2014, according to new figures from eMarketer, accounting for 18.9% of the US digital video ad market.

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Marketing Strategies That Produce Viral Content [INFOGRAPHIC]

This infographic by BestMarketingDegrees.org illustrates some marketing strategies that produce viral content.

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Social Advertising & The Path To Purchase By Network, Q1 2014 [CHART]

YouTube stood out as the most likely social media property by far to turn a prospect immediately into a customer.

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Importance Of Brand-Owned Video Sharing Channels, July 2014 [CHART]

The percentage of respondents using just external sites to share content was nearly four times that of those only using their own websites, at 43% vs. 11%.

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