Video Marketing
2015 Brands With Most Loyal Customers [TABLE]
Netflix is this year’s brand loyalty leader, rising 11 spots from last year’s results to take the mantle from Amazon.
Read MoreConsumer Trust In Content Sources, October 2015 [CHART]
Content shared by friends and family members (72%) and content shared by a work colleague or peer (59%) – independent of who created the content – are the most trusted.
Read MoreConsumer Skepticism Over Content, October 2015 [CHART]
53% of US consumers agree that, compared to 5 years ago, there is too much content out there.
Read MoreDroid Turbo 2 Review
A review of Verizon’s Droid Turbo 2 in terms of its capabilities as a content creation device.
Read MoreSnapchat Users By Age, 2013 vs 2015 [CHART]
Snapchat captured the interest of 36% of marketers surveyed. Each of the top three platforms named was a visual social network.
Read MorePlatforms To Which Marketers Would Allocate Budgets, September 2015 [CHART]
Several fast-growing social media services began offering themselves as platforms for advertisers this year.
Read MoreTypes Of Visual Content Marketers Are Most Likely To Use, September 2015 [CHART]
Custom video and photography were the top types of visual content that respondents planned to integrate into marketing programs over the next six months to one year.
Read MoreTrust In Advertising Formats By Generation, October 2015 [CHART]
Millennials report the highest levels of trust in advertising almost all of the 19 formats listed.
Read MoreTrust In Advertising By Format, October 2015 [CHART]
Among paid media channels, traditional media outperform online and mobile ads in trust.
Read MoreMost Popular Mobile Apps Among Millennials, June 2015 [CHART]
Instagram and Snapchat might be rising in popularity with youth, but they don’t hold a candle to Facebook in terms of overall time spent, at least among the 18-34 population.
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