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Video Marketing

Why People Don't Watch News Videos [CHART]

Why People Don't Watch News Videos

The biggest reason why people did not watch news videos was fundamental to the nature of the medium: It’s just not as quick or convenient as reading.

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Top Types Of Online News People Consume [CHART]

Traditional, unsexy articles are still the most popular format for news content. Nearly six in 10 internet users said they had read an article in the past week.

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Marketers' Ability To Measure ROI By Online Channel [CHART]

Marketers' Ability To Measure ROI By Online Channel [CHART]

The leading reason why companies don’t invest more money in digital marketing is a generally restricted budget for all types of marketing.

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Video Subscription Services Market Penetration [CHART]

Video Subscription Services Market Penetration

Exactly half of US households had access to a subscription video-on-demand (SVOD) service – such as Hulu, Amazon Prime or Netflix – as of February 2016.

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Top Factors For Successful Visual Content [CHART]

Top Factors For Successful Visual Content

Although the vast majority of marketers are now producing visual content, creating a successful image or video isn’t always a simple task.

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Most Popular Mobile App Types [CHART]

Consumers aged 14 and older access apps more frequently on smartphones than tablets, with social media the top app type on both devices.

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Most Effective Types Of Email Campaigns [CHART]

The most commonly used email campaign types aren’t always the most effective.

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Snapchat Growth, 2014-2020 [CHART]

In the battle among the social networks to attract new users, 2016 will be a banner year for Snapchat.

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Average Daily Video Consumption By Device [CHART]

Even in a category as robust as digital video, though, growth has slowed and is expected to slow even more.

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5 Most Popular Wearable Devices [CHART]

This year eMarketer estimates wearables usage will grow by roughly 60%, to reach nearly 64 million people.

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