Video Marketing Archives - Page 30 of 198

Attitudes Toward Advertsing Formats By Generation [INFOGRAPHIC]

Attitudes Toward Advertising Formats by Generation

The dislike of cinema advertising by Gen Xers may be explained by the fact that they grew up watching movies before the introduction of cinema advertising.

Tiny Food Video Trend

Interest in tiny food videos has really taken off during the past three years.

Millennials' Response To YouTube Ads [CHART]

Chart: Millennials Response to YouTube Ads

How engaged with YouTube ads are millennials?

Effective B2B Sales Content Types [CHART]

Chart: Effective B2B Sales Content Types

48.6% of executives surveyed say that the quantity of content provided to salespeople meets or exceeds expectations.

Generation X Purchase Influences, 2014 & 2016 [CHART]

Chart: Generation X Purchase Influences - 2014-2016

Of the major adult generations, Gen Xers (35-49) are the most likely to say that they’re exposed to multiple ads on the radio in a typical day.

Frequency Of Social Media Use By Network [CHART]

Chart: Frequency of Social Media Use by Network

Facebook remains the most popular social media platform, with its users visiting the site more regularly than users of other social media sites.

Most-Hated Types Of Ads [CHART]

American adults are almost twice as likely to dislike (61%) as to like (34%) advertising.

Global CPMs By Social Network [CHART]

Average CPMs were lower on Instagram ($4.44) than on Facebook ($5.75) on a global basis in Q1.

Demographics Of Instagram Users [TABLE]

Around one-third of online adults (32%) report using Instagram – roughly the same share as in 2015, when 27% of online adults did so.

Most Popular Types Of YouTube Videos [INFOGRAPHIC]

This infographic by Mediakix illustrates the most popular types of videos on YouTube.