Video Marketing
Time Spent On Mobile By Activity, January 2013 [CHART]
The top activity, texting, occupies 14.1% of consumers’ mobile time.
Read MoreSmart Phone Behaviors By Parents & Childless, January 2013 [CHART]
Smartphone users with children under 18 in their household are more likely than those without to use their devices for a variety of activities.
Read MoreComputer vs Smart Phone Behaviors, January 2013 [CHART]
Emailing emerged as the most common action on a computer, with 90% either sending or reading personal or work emails.
Read MoreBeyond Social Media: Huh, Mercedes? [PODCAST]
This week’s highlights include the first Facebook Poke ads, Mercedes strange commercial, Cinemark Cinema’s thoughtless inventation, and much more.
Read MoreTime Spent On PCs vs Smart Phones By Content Type, July 2012 [CHART]
eMarketer estimates that 1.7 billion people around the world will access the internet via a mobile device in 2013.
Read MoreFrequency Of Mobile Video Sharing, November 2012 [CHART]
16% share mobile video content every day, and another 33% do so on a weekly basis.
Read MoreHow People Share Video From Their Mobile Phones, November 2012 [CHART]
92% of mobile video viewers said that they share mobile video content with others.
Read MoreOldSpice.com Traffic vs. Old Spice YouTube Traffic, July 2011-August 2012 [CHART]
Compete looked at how well Old Spice performed on its YouTube channel compared to its brand site during some popular ad campaigns.
Read MoreGlobal Cable TV Revenue Share, 2012 & 2013 [CHART]
A proliferation of IPTV (internet protocol television) options, and strong growth in the subscriber base, means that cable’s share of the total worldwide pay TV market will actually decline slightly in 2013.
Read MoreGlobal Pay TV Subscribers, 2012 & 2013 [CHART]
An additional 47 million people worldwide signed up for a pay TV package in 2012, bringing the total number of global subscribers to 864 million.
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