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Video Marketing

Mobile Device Use By Activity & Device Size, February 2013 [CHART]

While small (5%) and full-size (13%) tablets accounted for less than 20% of active smart device users around the world, they represented 29% of time spent playing gaming applications on such devices in February 2013.

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Beyond Social Media: Macy's $1,453 Typo; Yelp Reviews; Prankvertising; Kevin Ware & Social Empathy [PODCAST]

This week: Macy’s $1,453 Typo; Yelp’s Filtered Reviews; Nike’s Winning Ad Lampooned; Prankvertising; Kevin Ware & Social Empathy; Silent Instagram Film Trailers; Punch Pizza Goes To Naples; HP’s Bouncing Cam; Blogging Rules; Shiny New Stuff & Daily Numbers.

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Global Netflix Revenues By Region, Q4 2011-Q4 2012 [TABLE]

Netflix reported US streaming revenues of $2.19 billion for 2012, with moderate growth from quarter to quarter.

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Likely Cable To Streaming Video Subscription Switchers [TABLE]

12% strongly agreed with the statement: I would consider replacing my cable subscription with a streaming media subscription (e.g., Netflix, Hulu Plus) in 2013.

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Digital TV & Movie Viewers, 2012-2017 [CHART]

The number of US digital TV viewers will reach 145.3 million in 2017, up from 106.2 million in 2012.

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Where People Consume Text & Video Content, March 2013 [CHART]

Regardless of device, consumption of videos takes place most often in the home and users are both more relaxed and explorative while at home.

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Google Universal Search Results By Content Type, 2012 [CHART]

Photo: Social Media Apps

A new study show the visibility of Google Shopping in Google’s Universal Search results dropped significantly after the search engine implemented a new paid inclusion model.

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Google's Universal Search [INFOGRAPHIC]

This infographic from Search Metrics illustrates their study of Google’s Universal Search results.

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Most Effective Social Media Channels For Small Business Owners, May 2012 vs December 2012 [CHART]

29% found LinkedIn to be effective, up from 10% in the May 2012 survey, while one-quarter saw Twitter as effective, up from 7% in the earlier survey.

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Americans Most Valuable Household Services By Generation, March 2013 [TABLE]

Young people are wedded to their mobile phones, and as a new survey from Deloitte shows, value their mobile data plans more than their pay TV services.

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