Video Marketing
US Airways Ejects Blind Customer & Bat Kid Saves San Francisco – Beyond Social Media Show [VIDEO]
Topics on Beyond Social Media Show: US Airways ejects blind passenger; Lulumon’s apology fail; JPMorgan’s Twitter storm; Bat Kid saves San Francisco & more!
Read MoreMost Effective Native Ad Formats, November 2013 [CHART]
While more publishers (62%) have experience with native ads than brands (41%) and agencies (34%), each group intends to use native ads more in the next year.
Read MoreShare Of Video Ads Shared Via Social Media By Industry, Q2 2013 [CHART]
The tech industry accounted for 17.8% of the online social video ads shared on its platform in Q2 2013, up slightly from 17.0% in Q1 2013.
Read MoreChange In Video Marketing Budgets In 2013 [CHART]
70.5% of respondents expected their outlays for video to increase in 2013 over the previous year, while 14.6% indicated that budgets would remain static.
Read MoreSenior US Marketing Pros Who Employ Video Marketing, 2011-2013 [CHART]
93% of marketers had used video for online marketing, sales or communications purposes at some point during 2013, up from 81% in 2012.
Read MoreTop Factors Driving Increased Spending On Multi-Screen Campaigns, November 2013 [CHART]
By 2016, 88% of client-side marketers, media sellers and agencies believe that integrated multi-screen campaigns will be very important for effectively delivering a marketing message.
Read MoreReasons Americans Use Facebook, September 2013 [CHART]
Nearly 80% of Facebook users interact with news stories while performing other actions.
Read MoreTime Spent Watching Television Among Pay TV Subscribers, August 2013 [CHART]
The majority of pay TV subscribers—almost 56%—watched between 1 and 3 hours of television daily.
Read MoreDaily Time Spent Watching TV By Generation, August 2013 [CHART]
Millennials more often watched television for shorter periods of time than either Gen Xers or Baby Boomers.
Read MoreGeneration V's Daily Time Spent With Media By Device, 2011 & 2013 [TABLE]
Younger children are spending less time overall in front of screens, according to an October 2013 survey of US parents with kids ages 8 and younger.
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