Technographics
Technologies That Will Most Affect The Media & Entertainment Industries, 2012 [CHART]
It is the mobile-based technologies that CEOs think will have the greatest effect on the media and entertainment industry in the next three years.
Read MoreVisual Communications Trend: Instagram Overtakes Twitter
Instagram’s average daily mobile visitors jumped from 886,000 to 7.3 million from March to August, 2012, a 724% gain.
Read MoreMobile Media Consumption By Income, September 2012 [CHART]
Among smart phone owners, income level and mobile media consumption appear to positively correlate, with wealthier device owners more likely than their lower-income counterparts to engage in each of 6 activities identified.
Read MoreInterpreting Likes: Self-Interested, Aspirational & Altruistic Liking
46% Like a brand they have no intention of buying from.
Read MoreMobile Owners Who Have Turned Off Geolocation By Generation [CHART]
Young people were most likely to have turned off geolocation, with 32% of 25- to 34-year-olds saying they had, along with 22% of 18- to 24-year-olds.
Read MoreDemographics Of Mobile App Users Who Have Acted Due To Privacy Concerns [TABLE]
Among US mobile phone owners who used apps, 54% said they had decided not to install an app because they were worried about how it might use their personal info.
Read MoreMobile Health Care Apps [INFOGRAPHIC]
This infographic by AlliedHealthWorld illustrates how health care is changing due to the adoption of mobile health management tools.
Read MoreScanner Demographics, Q2 2012 [CHART]
QR code scanners are mostly young men.
Read MoreShare Of Barcode Formats, Q1 2012 [CHART]
2D barcodes now make up 76% of all codes processed by ScanLife, which correlates to the abundance of QR Codes in today’s marketing landscape.
Read MoreMultitainment By Device Pairs [TABLE]
Devices most often used for entertainment—TVs and tablets—saw the greatest simultaneous usage: 77% of all TV interactions among US connected device users.
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