Technographics
Time Spent With Social Media By Generation & Device [CHART]
It’s no surprise that Millennials’ social media time is mainly spent on smartphones. But what about older folks—are Baby Boomers and older users mostly mobile when it comes to social? Turns out, the answer is yes, if not quite to the same extent.
Read MoreIncreasing Use Of Email By Generation [CHART]
Email is a core form of communication among America’s youth, who generally expect to use email more in the future than they are now.
Read MoreVoice Trends Among Smart Speaker Owners [CHART]
Roughly one-third of US households own a Smart Speaker. And it seems that the longer they own them, the more likely they are to use them for tasks previously accomplished through typing or swiping.
Read MoreConnected TV Penetration [CHART]
The share of TV households with a Multimedia Device, Game Console and/or Smart TV has broadened to 58.7%, up from 52.2% during the year-earlier period.
Read MoreAdults' Use Of First Email Address [CHART]
Roughly half of American adults with access to a digital device and who use email continue to use the the first email address they ever had. That includes 37% who not only use that address but consider it their main account, per the YouGov report.
Read MoreYouTube Ad View Rates By Generation [CHART]
YouTube might be a favorite for teens, but ad campaigns on YouTube may get a better response from Baby Boomers.
Read MoreBiometric Device Shipment Growth, 2016-2020 [TABLE]
Nearly two-thirds of smartphones shipped worldwide this year will feature some sort of biometric capability. By 2019, it is estimated all smartphones worldwide will ship with biometric technology embedded in them.
Read MoreYouTube Statistics, 2017 [INFOGRAPHIC]
This infographic from filmora illustrates some amazing facts, figures and statistics about YouTube for 2017.
Read MoreGamers Favorite Mobile App Categories By Gender [TABLE]
Jun Group’s survey found that a slightly higher percentage of females named games as their favorite type of mobile app than did males.
Read MoreUS Social Media Account Penetration By Age [TABLE]
The smartphone camera has become central to teens’ social interaction, as reflected in the rise of camera-centric platforms like Snapchat and Instagram.
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