Technographics
Smartphone Activities Americans Over 50 [CHART]
Seven in 10 Americans ages 50 and older own a smartphone, says the AARP in research, and those Americans are most likely to use their devices for messaging.
Read MoreDevice Adoption Among 50+ Americans [CHART]
Seven in 10 Americans ages 50 and older own a smartphone, reveals the AARP in a report. That includes a majority (55%) of adults ages 70 and up.
Read MoreAwareness Of Biometric Technologies [CHART]
Many consumers are likely not running out to buy a device with biometrics because such devices are pricey. Indeed, Apple’s iPhone X is the manufacturer’s most expensive device to date.
Read MoreVideo Game Console Ownership By Age [CHART]
Video game hardware sales grew by 19% last year to reach $6.9 billion, per a recent report from the Entertainment Software Association. So how many Americans actually own video game consoles? Nielsen provides some answers.
Read MoreAmericans' Internet Access By Type, 2012 vs 2017
Fully 84% of US households now get some type of internet service at home, up 10% points over the past decade, according to a Leichtman Research Group (LRG) study. While internet service usage is only up a point over the past 5 years, the type of service used is changing.
Read MoreVoice Activated Digital Assistant Users By Generation [CHART]
And users of such services are expected to skew young. This year, for example, nearly half of voice-enabled digital assistant users will be millennials, eMarketer estimates.
Read MoreUS Smartwatch Users, 2016-2021 [CHART]
In its first breakout of smartwatch users, eMarketer projects the number of US adult smartwatch users will reach 21.8 million in 2018, up 24.8% over 2017.
Read MoreSmart Speaker Ownership [INFOGRAPHIC]
One in six Americans now own a smart speaker, according to new research out this week from NPR and Edison Research – a figure that’s up 128 percent from January, 2017. Amazon’s Echo speakers are still in the lead, the report says, as 11 percent now own an Amazon Alexa device compared with 4 percent who own a Google Home product.
Read MoreVoice Activation [INFOGRAPHIC]
This infographic by Raconteur illustrates the competition over voice activation technology between Google and Amazon via their smart speaker products.
Read MoreSnapchat-Only Users [CHART]
Research has suggested that only about 1 in 10 teen Snapchat users are unique to the platform and not also using Instagram. But to what extent do Snapchat users use other social platforms on a given day?
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