Technographics
Global Mobile App Use, March 2013-March 2014 [CHART]
On average, Flurry says a user launches an app 10 times a day.
Read MoreiPad Revenue During The Past Year [CHART]
iPad sales were surprisingly bad. They totally missed analyst expectations and were down 16% on a year-over-year basis.
Read MoreMobile Germans Who Pay Favorable Attention To Ads By Device, March 2014 [TABLE]
In Germany only 8% to 12% said they favored ads on a smartphone, laptop or tablet but at least 40% said they paid attention to ads on those devices.
Read MoreFrench Mobile Users Who Pay Favorable Attention To Ads By Device, March 2014 [TABLE]
In France, 23% said they reacted favorably to ads on TV, while only 10% were well disposed to ads on their smartphones, and 9% welcomed ads on their laptops.
Read MoreDevices UK Consumers Use Along The Path To Purchase, September 2013 [TABLE]
Mobile’s share of UK retail website visits rose from 24.0% to 45.0% between Q4 2012 and Q4 2013.
Read MoreEffectiveness Of Online vs Traditional Advertising With Mobile Millennials, January 2014 [CHART]
When the January 2014 study asked US millennial smartphone users about the effectiveness of digital vs. traditional advertising, 36% said that digital ads were more effective
Read MoreTV Viewing On Alternative Devices, 2012-2014 [CHART]
The 20% of TV content viewing time spent on alternative platforms is a significant step up from 13% last year, with the biggest change being for streaming to the TV set (10% this year, up from 5%).
Read MoreGlobal Average Monthly Mobile Traffic By Device Type, 2013 & 2018 [TABLE]
Cisco Systems estimated that mobile traffic on wearables would grow 342.3% to hit 345 MB per month in 2018.
Read MoreUK Smart Phone User Growth By Age, 2012-2018 [TABLE]
58% of survey respondents said they had failed to do so on their child’s personal smart phone.
Read MoreUK Parents Who Have Set Up Parental Controls By Device, March 2014 [CHART]
Wiith video-on-demand watchdog ATVOD recently urging the UK government to do more to protect children from seeing graphic adult material.
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