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Social Sharing

Share Of Articles Shared Via Social By Site, H1 2014 [CHART]

81.9% of articles shared socially were done so on Facebook.

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Primary Types Of Socially-Shared Content Worldwide, June 2014 [TABLE]

When it came to what content social users shared, respondents showed interest in spreading the news, with informative or educational items the most-shared content type.

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Global Social Sharing Frequency, June 2014 [CHART]

Only 9% of social networkers worldwide never share content.

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Top Channels Marketers Use To Distribute Content, June 2014 [CHART]

Four in five marketing professionals cited social sharing as a distribution channel used for content marketing.

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Sentiment Of Most Shared Articles By Social Network, H1 2014 [CHART]

Of the 5 major social networks studied – Facebook, Twitter, Google+, Pinterest, and LinkedIn – Facebook dominated with 81.9% of the total shares generated.

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Global Executives' Top Social Media KPIs, April 2014 [CHART]

Web traffic as well as followers, fans and group size—simple and relatively useless figures—ranked second and third.

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Primary Device Used When Sharing Social Content By Channel, Q2 2014 [CHART]

US internet users logging on to Pinterest via mobile were three times more likely to pin than desktop users.

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Content Sharing By Category & Social Channel, Q2 2014 [CHART]

Social sharing via mobile devices continues to the rise, with sharing from smartphones and tablets in Q2 growing by 19% from Q1.

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How Brands Connect With Interests-Driven Consumers, June 2014 [CHART]

Consumers are increasingly going online to seek information on their passions and interests, and these consumers are far more likely to choose brands that engage them on their interests than they are to select those that only urge them to buy their advertised product.

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Millennials' Social Sharing Of Product & Service Info, June 2014 [CHART]

Millennials outpace other generations in their use of social media to share information about products and services.

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