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Social Sharing

Brand- & Product-Related Content Sharing By Demographics, August 2013 [CHART]

11% of online Americans have forwarded a link to a brand or product’s video to someone.

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Smart Phone Video Viewing & Sharing To Pass The Time, August 2013 [CHART]

34% of respondents overall watch video while passing the time, with 82% of those (28% overall) uploading or sharing video while passing the time.

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YouTube, Vine & Instagram Videos Shared On Twitter [TABLE]

Tweeted Vine videos are averaging 20 retweets, compared to 19 for YouTube and 7 for Instagram.

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Benefits Of Integrating Real-Time Social & Curated Content Into Websites, July 2013 [CHART]

Among the 73% of respondents who reported integrating social media apps into their websites, virtually all (95%) cited some benefit.

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Top Social Sharing Channels By Industry, Q2 2013 [TABLE]

Gigya, a social login application platform, found in Q2 2013 that Facebook dominated social sharing overall for nearly all industries.

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Desktop vs. Mobile Content Sharing Channels, June 2013 [TABLE]

Consumers were nearly twice as likely to click and share content through mobile devices, as compared with the desktop.

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Social Sites People Share Content On By Content Type, Q2 2013 [CHART]

About half of content shared to social networks was shared to Facebook during Q2.

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Social Media-Inspired Purchases, July 2013 [CHART]

Consumers who interact with brands on social networks are just as likely to end up buying a product in-store as they are to do so online.

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Google+ vs. Facebook Social Shares, May 2013 – June 2016 [CHART]

A new study from Searchmetrics reveals that sharing of online content by Facebook users far exceeds sharing by Google+ users, but offers the aggressive prediction that by February 2016, Google+ shares could take the lead.

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Moms' Social Sharing By Content Type, May 2013 [CHART]

30% of mothers shared content on the ShareThis network during the period, compared to 10% of the network’s overall average.

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