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Social Media Marketing

Most Helpful Content For B2B Executives, October 2014 [CHART]

Articles top the list of content forms that B2B executives have found most helpful for a business-related matter during the past 12 months.

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13 Characteristics Of Content Marketers [INFOGRAPHIC]

This infographic from Uberflip illustrates the many skills required of a content marketer.

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Small Businesses' Preferred Holiday Marketing Channels, September 2014 [CHART]

Social media marketing was the most preferred channel for holiday marketing, cited by 34.5% of small business owners.

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Important Features For Meeting Apps, October 2014 [CHART]

The most important features of a meeting apps are access to meeting or events schedules and access to meeting or session descriptions.

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Content Sharing Activities By Category, Q3 2014 [CHART]

Business and Finance content sees above-average sharing on desktops (+24%).

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Females' Attitudes Toward Pro-Woman Ads, October 2014 [TABLE]

A slight majority of women have bought a product because they liked how the brand and its advertising portray women.

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Share Of Companies Marketing via Social Media, 2013-2016 [CHART]

Nearly nine in 10 US marketers are using social media marketing.

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US Teens' Preferred Social Networks, October 2014 [CHART]

Teens continue to gravitate to Instagram and away from Facebook.

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Social Login Use By Network, 2012-2014 [CHART]

After having closed the social login share gap with Facebook to less than 5% points in Q1, Google now sites 12% points back.

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How Shopping Apps Can Improve, October 2014 [CHART]

Asked to identify the top-3 of 11 areas of improvement, 44% of mobile device owners (smartphones and tablets) cited unique savings or discounts.

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