Social Media Marketing
Effectiveness & Difficulty Of 8 SEO Tactics, June 2015 [CHART]
Relevant content creation is by far the most effective SEO tactic.
Read MoreCustomer Service Satisfaction By Communications Channel, June 2015 [CHART]
American adults are most likely to rate companies’ customer service via phone (90%) and online chat (85%) as meeting or exceeding expectations.
Read MoreWhere People Find Mobile Videos, June 2015 [CHART]
Smartphone video viewers across the world are most likely to typically find the videos they watch on YouTube (62%), with social media platforms (33%) also a significant discovery source.
Read MoreMarketers' Top B2C & B2B Social Channels, May 2015 {CHART]
B2C marketers are most likely to be found using Facebook (96%) and Twitter (77%).
Read MoreEssential Data To Create Effective Visual Content, April 2015 [CHART]
Nearly 58% of marketers said being able to automatically mine consumer insights would save their team the most time.
Read MoreTop 10 Marketing Channels That Prompt Phone Calls, May 2015 [CHART]
Mobile-only media such as mobile search and display are the source of a majority of phone calls to businesses.
Read MoreNews Topics Consumed Via Twitter vs Facebook [CHART]
Roughly two-in-three Twitter news users (67%) report regularly seeing at least six of the 11 news topics asked about, compared with 57% of Facebook news users.
Read MoreTwitter Used For Breaking News [CHART]
Nearly six-in-ten Twitter news users use the site to keep up with a news event as it is happening.
Read MoreTwitter vs. Facebook As A News Source [CHART]
As of early 2015, 63% of Facebook and Twitter users get news on their respective sites.
Read MoreFacebook & Twitter As News Sources, 2113 & 2015 [CHART]
The share of Americans for whom Twitter and Facebook serve as a source of news is continuing to rise.
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