Social Media Marketing
Top Content Personalization Tactics [CHART]
Email and social media are the only touch points through which a majority are able to deliver personalized content.
Read MoreEffect Of Consumer Trust In Businesses [CHART]
Almost 6 in 10 online consumers worldwide have recommended companies that they trust in the past 12 months.
Read MoreTop Social Sites For News Consumption [CHART]
Facebook narrowly edges Twitter as the social platform that users believe is best for keeping up to date with news, sports or politics.
Read MoreMarketing Budgets By Channel [CHART]
Business leaders are once again confident in the general direction of their marketing budgets this year, as 56% of respondents expect to increase their budgets.
Read MoreApps People Check First Thing In The Morning By Generation [TABLE]
When GfK MRI asked US smartphone users about what mobile apps they checked first thing in the morning on a typical weekday, two-thirds said they looked at text messages, and 63% checked email.
Read MoreTop Metrics Used To Measure Social Media Success [CHART]
US small and medium-sized businesses (SMBs) use a variety of different metrics to gauge the success of their social media efforts.
Read MoreMost Effective & Toughest Email List Tactics [CHART]
Increasing email list quality ranks as a more important goal of an email list strategy than increasing list size.
Read MoreHow Frequently People Use Emojis [CHART]
In Q4 2015, 28% of top brands worldwide used an emoji in their Facebook posts. Fast-forward to Q4 2015 and 40% of brands used an emoji in a Facebook post.
Read MoreUse Of Emojis By Brands On Facebook & Twitter [CHART]
More brands worldwide are using emojis in posts on Facebook and Twitter than did a year before.
Read MoreInternet Firsts [INFOGRAPHIC]
This infographic from SSLs.com highlights some of the milestones of internet history, from the first email to the first eCommerce transaction to the first tweet.
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