Social Media Marketing
Types Of Companies/Products People Follow On Social Networks [CHART]
The desire to receive discounts and special offers was the top reason for “liking” a brand, cited by 41% of US users.
Read MoreFacebook Mobile vs Web Ads By Device [CHART]
Online eye tracking study firm EyeTrackShop found in July that while US participants were more likely to view and dwell on ads on tablets than on the desktop web, ad recall was lower.
Read MoreGetting Googled – Personal Branding & Search Engine Optimization
The first things most people do when meeting with someone they do not know for a business meeting are Google their name and visit their LinkedIn profile.
Read MoreFacebook Eyetracking Attention Order [HEATMAP]
EyeTrackShop, a startup that runs eye-tracking studies for advertisers, applied its technology to Facebook profile pages.
Read MoreFacebook Eyetracking [HEATMAP]
EyeTrackShop, a startup that runs eye-tracking studies for advertisers, applied its technology to Facebook profile pages.
Read MoreFactors Influencing Perceptions Of Companies [CHART]
Search results influence consumers’ perceptions about a company, according to 81% of the respondents worldwide in a November 2011 study.
Read MoreThe Revenue Of Social Sites [INFOGRAPHIC]
USBundles.com created this infographic to illustrate how social media sites make money.
Read MoreSocial Networks, 1960s-2010s [INFOGRAPHIC]
Citizen Brando compiled this infographic that traces the origin of the social network to CompuServe in the 1960s and Bulletin Board Systems in the 1970s.
Read MoreAmerican Mobile Facebookers, 2010-2014 [CHART]
By the end of 2012, 85% of mobile social networkers will use Facebook.
Read MoreProduct Research Or Customer Service Online Destinations [CHART]
Consumers’ top choices were to visit the company website to make a purchase decision (89.3%) and visit a company site for self-serve support (68.8%).
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