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Social Media Marketing

Content Optimization Beyond Search [INFOGRAPHIC]

This infographic by InboundWriter illustrates the importance of content optimization beyond the search engine.

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Trust In Advertising By Type, April 2012 [CHART]

One reason for TV’s influence on product purchases could be the trust that consumers place in these ads.

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Most Effective Form Of Advertising For Reaching College Students, August 2021 [CHART]

Despite the popularity of digital technology and media among college students, a leading 42% named TV ads the most effective form of advertising.

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Top 10 Syndicated Ad Networks By Reach [CHART]

ShareThis ranked as the top syndicated ad focus entity in August with a reach of 87% of Americans online (representing 191.6 million unique visitors).

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Social CRM Adoption, September 2012 [CHART]

Adoption of social customer relationship management (CRM) systems is low among marketers, although a significant proportion are planning to use a system by the end of this year.

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Facebook Posting Rules [INFOGRAPHIC]

Skillshare: Informal Education

This infographic from SnapRetail lays down some Facebook posting rules for retailers.

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American Magazine Reader Demographics By Social Network, April 2012 [TABLE]

The Association of Magazine Media broke down social network user distribution not only by age, but also by specific social media sites used.

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American Social Network Users By Generation, June 2012 [CHART]

26% of US social network users were between the ages of 25 and 34, with another 25% between the ages of 35 and 44.

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Photo-Sharing Sites & Twitter [CHART]

Diffbot found that 15% of photos shared worldwide on Twitter came from Instagram, second only to direct Twitter image-sharing, at 40%.

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Types Of Links Shared On Twitter, July 2012 [CHART]

Diffbot looked at 750,000 links posted to Twitter worldwide and found that 36% were images, 16% were articles and 9% were videos.

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