Social Media Marketing
Top Three Online & Offline Activities In America, January 2013 [CHART]
58% of US respondents read a newspaper, while 57% visited a social networking or blogging site.
Read MoreSocial Media Advertising Objectives, January 2013 [CHART]
45% of advertisers said their primary purpose was branding-related, compared to just 14% who said their primary goal was direct-response related.
Read MoreYouTube Eyetracking [HEATMAP]
This EyeTrackShop heatmap illustrates where people focus their attention on YouTube pages.
Read MoreFacebook’s Mobile Users, Q4 2010 – Q4 2012 [CHART]
Mobile’s share of ad revenues jumped from 14% in Q3 to 23% in Q4, slightly above at least one prior estimate.
Read MoreFlickr Eyetracking Attention Order [HEATMAP]
This EyeTrackShop heatmap illustrates the order in which people focus their attention on Flickr profile pages.
Read MoreDriving & Smart Phone Use, June 2012 [CHART]
Almost nine out of 10 of those using a smartphone while driving said they made or answered calls.
Read MoreFlickr Eyetracking [HEATMAP]
This EyeTrackShop heatmap illustrates where people focus their attention to Flickr profile pages.
Read MoreLinkedIn Eyetracking Attention Order [HEATMAP]
This EyeTrackShop heatmap illustrates the order of where people focus their attention to LinkedIn profile pages.
Read MoreSuper Bowl Allegiance: 49ers vs. Ravens Fans By US County [MAP]
This map illustrates where those football fan allegiances on Facebook lie during the Super Bowl by US county.
Read MoreNFL Fan Allegiance During The Playoffs [MAP]
This map illustrates where those NFL fans’ team allegiances lie during the playoff season by US county.
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