Social Media Marketing
Devices Used To Visit Social Media Sites By Gender, March 2013 [CHART]
The desktop and laptop remained the No. 1 place where users accessed sites, but the smart phone wasn’t far behind.
Read MoreTop Social Networks By Gender, March 2013 [TABLE]
Googl+ had the second-highest number of account holders among both men and women, leading Twitter by approximately 10 percentage points for both genders.
Read MoreCurrent & Future Marketing Impact Of Big Data Analytics, 2013 [CHART]
Almost six in 10 respondents said Big Data largely informed marketing techniques related to search, email or SMS, while about half said they saw a large effect on customer segmentation practices.
Read MoreSmart Phone Activity Share By OS, May 2013 [CHART]
Americans spend about an hour each day on their smart phones (58 minutes to be exact).
Read MoreSmall Businesses & Email List Growth, May 2013 [TABLE]
57% of respondents said they are always actively trying to grow their email lists.
Read MoreMoms' Social Sharing By Content Type, May 2013 [CHART]
30% of mothers shared content on the ShareThis network during the period, compared to 10% of the network’s overall average.
Read MoreMobile Video Discovery Methods, May 2013 [CHART]
35% of mobile device owners watch videos on their device.
Read MoreChanges In Digital Marketing Spending By Category, March 2013 [CHART]
Marketers seem to have no hesitations about social, as 55% of respondents said they were putting more dollars to the format, while no advertisers reported decreasing social investments.
Read MoreMillennials That Have Been Rejected For A Job Due To Negative Online Content [CHART]
One in ten young people have been rejected for a job because of their social media profile.
Read MoreTop 5 TV-Related Social Media Activities, May 2013 [CHART]
Viewers average 10 TV-related activities on social media on a weekly basis.
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