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Social Media Marketing

reddit Users By Age & Gender, May 2013 [CHART]

Some 15% of male internet users ages 18-29 say that they use reddit, compared with 5% of women in the same age range and 8% of men ages 30-49.

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Top Customer Experience Tools, June 2013 [CHART]

9 in 10 CMOs say they are personally responsible for the overall customer experience for their brand.

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Can You Delete Something From The Internet? [VIDEO]

Though it’s next to impossible to delete something from the Internet, there are reputation management tactics to deal with negative online content.

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American Adults' Website Discovery Sources, June 2013 [CHART]

Online adults in the US are more likely to discover websites via natural search engine results than through any other means, reports Forrester Research.

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SMB Online Marketing Tactics, March 2013 [TABLE]

The top three tools or solutions used by SMBs for digital marketing were websites, used by 86.6% of respondents, social media (77.3%) and email marketing (65.8%).

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Real-Time Personalization By Channel & Performance, 2013 [CHART]

Marketers are devoting more time and energy to monitoring real-time conversations in social media and then rapidly developing creative to take advantage of those discussions.

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Restaurant Mobile Advertising Tactics, Q1 2013 [CHART]

Restaurants’ mobile advertising campaigns are overwhelmingly focused on driving foot traffic, reveals Millennial Media.

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College Students' Multitainment Activities, February 2013 [CHART]

The most popular activity students engaged in while watching TV was using Facebook or Twitter, at 63% of respondents.

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Customer Service Response Time Expectations By Channel, June 2013 [CHART]

When consumers have an issue with a company that needs to be resolved, a leading 92% say that it’s important that their problem is taken seriously.

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Top Tech Trends Affecting Retail, June 2013 [CHART]

71% of retailers said social media is having a significant impact on their business, with a majority also citing mobile/online shopping (52%).

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