Social Media Marketing Archives - Page 184 of 344

Americans' Online Activities By Frequency, May 2013 [TABLE]

Email took the greatest amount of time per week, at 7.8 hours.

Online Channels People Most Use To Communicate With One Another, May 2013 [CHART]

Email and Facebook each saw 87% of respondents logging in weekly to communicate with others.

Google Search Ranking Factors, June 2013 [CHART]

Within the US, among 44 ranking factors examined, social signals account for 7 of the 8 most highly correlated with Google search results.

Consumer Attitudes Toward Online Local Business Reviews, June 2013 [TABLE]

Consumers tend to trust what they read, with about 8 in 10 saying they trust online reviews as much as personal recommendations.

Websites Used To Read Traveler Online Reviews, 2012 [CHART]

In 2012, approximately two in five US travelers used online travel agencies, general search engines and travel-specific review sites during their planning process.

Hospitality Industry Online Reviewers, January 2013 [CHART]

More than half of the 15,000 TripBarometer participants said they’d written a review for an accommodation after staying there.

Journalists' Personal Use Of Social Media Worldwide, 2013 [CHART]

55% of journalists agree that blogs are a great way to build a personal profile, and 34% have one.

eCommerce Customer Acquisition Channel Comparison, 2009-2013 [TABLE]

Organic search has not only accounted for the greatest percentage of acquired customers over the past 4 years, but it also boasts the highest CLV relative to the average.

Google+ vs. Facebook Social Shares, May 2013 – June 2016 [CHART]

A new study from Searchmetrics reveals that sharing of online content by Facebook users far exceeds sharing by Google+ users, but offers the aggressive prediction that by February 2016, Google+ shares could take the lead.

reddit User Demographics, May 2013 [TABLE]

Overall, men are twice as likely as women to be reddit users, those under 50 are significantly more likely to use reddit than those 50 or older.