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Social Media Marketing

Content Publishing Scheduling, September 2013 [CHART]

More than 3 in 4 respondents integrating social into their campaigns, social media posting most often happens irregularly without planning (29%).

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Top Content Marketing Channels, September 2013 [CHART]

Content distribution vehicles such as company websites and email campaigns are seen as the most essential for content marketing, rated as either extremely important or important by 88% and 73% of survey respondents, respectively.

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Demographics Of Smart Phone Location-Based Services Users, May 2013 [TABLE]

12% of smart phone owners—as opposed to social media users—actively checked in at locations.

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Demographics Of Location-Based Services Social Media Users, May 2013 [TABLE]

Three out of 10 US male and female social media users had their accounts set up to include their locations in their posts.

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Breaking Bad's Story Sync, Auto-Refreshes & Colin Kaepernick's Favorite Tweets – Beyond Social Media Show [VIDEO]

Topics on episode 18 of the Beyond Social Media Show: Breaking Bad’s story sync; Century 21’s Breaking Bad Craigslist ad; Colin Kaepernick’s favorite tweets & social television.

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Marketers' Proficiency, September 2013 [CHART]

Only 40% of marketers rating their company’s marketing as effective.

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Reasons Mobile Users Share Personal Info With A Brand, September 2013 [CHART]

43% of respondents are willing to share their location information with companies via their mobile device.

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Parents' Mobile Content Activities, August 2013 [TABLE]

Nearly seven out of 10 parents in the survey owned a smart phone, 44% had a tablet and 21% an eReader.

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Facebook Exchange Advertising Effectiveness, January & September 2013 [CHART]

The number of respondents who said FBX was very effective for their ad campaigns rose from 11% in January 2013 to 20% in September 2013.

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Time Using Tablets By Activity, September 2013 [CHART]

Tablet owners spend half of their device time with entertainment activities such as playing games, reading books, watching live TV or listening to music and radio.

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