Silent Generation
TV Multitasking By Generation, April 2015 [TABLE]
9 in 10 Americans age 14 and older claim to always or almost always multitask while watching TV, up from 81% a couple of years ago.
Read MoreSocial Network Usage Share By Site & Age, December 2014 [CHART]
This year, 95.0% of 18-to-24-year-old internet users in the US will log on to a social network via any device at least once per month.
Read MoreMobile Payments By Age Group, 2011-2014 [CHART]
Some 22% of mobile phone users surveyed in 2014 by the Federal Reserve report having made a mobile payment at some point during the prior 12 months, up from 17% the prior year.
Read MoreDemographics Of Online Daters, October 2014 [TABLE]
The number of US adults searching for that special someone online has more than doubled over the past five years, from 2.7 million in 2009 to 5.6 million in 2014.
Read MoreUS Population By Age Group [CHART]
CHART: US population by age group and and gender.
Read MoreAmerican Diversity By Generation, 2014 [CHART]
American Diversity: Fewer than half (49.2%) of American children aged 9 and younger last year were non-Hispanic Whites.
Read MoreConsumers Whose Doctor Uses An Electronic Health Records System By Generation, August 2014 [CHART]
63% of Millennials said they would provide their health data to their doctors via wearables or Wi-Fi so that they could monitor their well-being.
Read MoreGlobal Appeal Of Self-Driving Cars By Age, November 2014 [CHART]
Two-thirds of consumers with drivers licenses polled worldwide said self-driving cars were appealing.
Read MoreAttitudes Toward Retailer Ads & Emails, December 2014 [TABLE]
Among US email users who opened and read promotional emails from retailers—72% of internet users studied—fully 80% said they found it useful when a retailer sent them emails featuring recommended products based on what they had previously purchased.
Read MorePinterest Demographics, September 2014 [CHART]
Females likely accounted for a lot of Promoted Pin interaction.
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