Silent Generation
Demographics Of Photographic Content Creators [TABLE]
Young adults ages 18-29 are particularly likely to post pictures they take online and women are more likely to do so than men.
Read MoreOnline Video Ad Performance By Age, Q3 2013 [CHART]
Slightly fewer than 1 in 8 online video ads in the US were targeted towards the 65+ crowd during Q3.
Read MoreDemographics Of Mobile Banking Users, July 2013 [TABLE]
35% of respondents banked on their mobile phones, with an equal percentage of both men and women doing so.
Read MoreImportance Of Social Media To Americans By Select Demographics, October 2013 [CHART]
Asked how important social media is to them, only 32% of Americans aged 18-64 rated social’s importance a top-2 box score on a 5-point scale.
Read MoreDemographics Of Mostly Mobile Internet Users, May 2013 [TABLE]
Three out of five Hispanic mobile internet users in Pew’s survey said they mostly went online via their mobile phone.
Read MoreDemographics Of Consumers Experiencing Life Changes, October 2013 [TABLE]
There are 9 million engaged couples in the US (adults planning to get married in the next year), 48% of whom are Millennials and 39% Gen Xers.
Read MoreDemographics Of Americans By Internet Adoption, May 2013 [CHART]
85% of American adults use the internet as of May 2013, representing a new high point for internet adoption.
Read MoreDemographics Of Affluent Americans, September 2013 [CHART]
Ipsos estimates that 62.5 million Americans count as affluents – meaning that they are aged 18 and over and living in households with at least $100,000 in annual income – an almost 6% increase from 59 million last year.
Read MoreDemographics Of Mobile Internet Users, September 2013 [CHART]
63% of mobile phone owners used their devices to go online as of May this year.
Read MoreVideo On-Demand & TV Viewers By Age, September 2013 [CHART]
Video-on-demand (VOD) users tend to be younger than traditional TV users and more likely to live in families with kids.
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