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Search Engine Optimization (SEO)

Top 5 SEO Analytics & Keyword Tools [CHART]

Google tools are front and center in the SEO world, a fairly unsurprising discovery, though the extent to which the industry leans on them is quite significant.

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Yelp Mobile App Searches

Roughly 40% of all Yelp searches come from their mobile apps.

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Travel Technology [INFOGRAPHIC]

Lab 42 created this infographic to explain the types of technology people use when they travel.

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What Journalists Want From Press Releases & Online Newsrooms [INFOGRAPHIC]

75% of journalists say they want access to video from online newsrooms.

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How Hispanics React To Internet Radio Ads [CHART]

14% of Hispanic listeners responded to an ad by making a purchase, while 26% visited a company’s website and 22% searched online for more information about a product or service.

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How African Americans React To Internet Radio Ads [CHART]

Keyword Research Tools

African American internet radio listeners show higher response rates to digital audio ads when compared with the general population listening sample.

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Links From Pinterest By Site Type [CHART]

What types of sites get the most links from Pinterest?

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Restaurant Searchers' Purchase Decisions [INFOGRAPHIC]

Among smart phone owners, local directory apps are most popular for Restaurant and Automotive users (53 percent and 34 percent, respectively) while brand websites are most popular for Travel users (47 percent).

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Average Transaction Value By Traffic Source, Q3 2011-Q2 2012 [CHART]

The average order value of website traffic from search in Q2 2012 was $90.40, almost 10% higher than traffic from email $82.72.

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Google Search Engine Results Eyetracking [HEATMAP]

This heatmap of Google search engine results show where people focus their attention on a typical set of search results.

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