Search Engine Optimization (SEO)
Top Local Search Categories, Q4 2011 – Q3 2012 [TABLE]
Restaurants continue to be the leading local search category on the YP Local Ad Network.
Read More2013 Marketing Budget Increases By Channel [CHART]
45% of business leaders expect to increase their marketing budgets in 2013.
Read MoreTop 10 Trending Google Searches Of 2012 [TABLE]
The February death of Whitney Houston made the singer the top trending search term in 2012, says Google in its Zeitgeist report.
Read MoreYouTube & News [INFOGRAPHIC]
According to YouTube, 800 million users use the search box and their subscriptions to better understand and get a perspective on what happened in the news.
Read MoreB2B Lead Quantity & Quality By Channel, December 2012 [CHART]
4% rated leads generated from print, radio &TV ads as high quality, tied with display/CPM advertising at the bottom of the list of 14 identified channels.
Read MoreHow Online Presence Prompts Physical Visits To Retailers [CHART]
Ninety-one percent of consumers ‘have gone into a store as a result of an online experience.’
Read MoreTime From Restaurant Searches To Purchase Among Mobile Customers, June 2012 [CHART]
For consumers, the question of what to eat is often followed by ‘What’s nearby?’ Today, smart phones are where many are turning for guidance.
Read MoreCustomer Acquisition Tactics Of SMBs, November 2012 [CHART]
Leading the pack of customer acquisition tactics: personal relationships & networking (95%), tradeshows & industry events (89%), & in-person events (86%).
Read More2012 Google Search Engine Ranking Factors [INFOGRAPHIC]
This infographic by Martin Missfeldt illustrates Google’s ranking factors of search engine visibility.
Read MoreOnline Content Discovery & Sharing, November 2012 [TABLE]
92% of US online adults say that they read and search for content online, but no single method dominates their content discovery.
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